InvestBeta Season 2: Stanbic IBTC Sparks Youth Financial Smarts

Stanbic IBTC Asset Management has opened entries for the second season of its youth-focused investment game show, InvestBeta. The initiative aims to teach young Nigerians financial literacy through a fun and competitive format.

Following the success of Season 1 in 2024, which attracted wide Gen-Z participation, the firm seeks to build on its youth education efforts. According to the firm’s CEO, Busola Jejelowo, the program aligns with Stanbic IBTC’s mission to offer hands-on experience in money management.

“Today’s youth don’t just want advice—they want a platform to learn and grow. That’s what InvestBeta is here for,” she said.

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The show will feature challenges that test contestants’ financial knowledge, creativity, and strategic thinking in real-life scenarios.

InvestBeta is part of Stanbic IBTC’s broader youth engagement through its Beyond Dreams community, which caters to Nigerians aged 18–30. Since inception, the platform has attracted over 90,000 members and created more than 2,100 investment accounts.

Season 2 is now accepting applications from eligible young Nigerians eager to compete and expand their financial skills.