Business Briefings
Simi Signs Five-Year Endorsement Deal with MOL Tech
Popular Nigerian singer and songwriter Simisola Kosoko, popularly known as Simi, has entered a five-year endorsement agreement with MOL Tech Accessories.
The collaboration will introduce MOL x SYMS, a project aimed at combining technology, lifestyle, and culture in innovative ways.
At the launch event, Simi described the partnership as a natural alignment of creativity and vision. “Working with MOL has been inspiring. We are building something unique that reflects quality, accessibility, and creativity. Fans can look forward to products and experiences they can truly engage with,” she said.
MOL Tech Accessories’ CEO, Sanmi Oladunni, highlighted the broader impact of the collaboration, stating, “Many people have lost confidence in local brands, and we aim to change that narrative. Partnering with Simi brings passion, credibility, and imagination. Together, we want to show that Nigerian brands can deliver excellence and inspire trust.”
Since its launch over two years ago, MOL has expanded operations to 27 states in Nigeria. The company manufactures chargers, cables, power banks, earphones, and headsets, all subjected to an 18-stage quality assurance process to meet international standards.



