Heirs Insurance Launches Fellowship for Digital Educators

Heirs Insurance has kicked off a new fellowship aimed at making insurance easier to understand for everyday Nigerians. The programme brings together top digital creators to use storytelling to break down financial topics.

Among the first selected are Jay on Air, a popular radio host known for his fun, engaging content, and Dammy B, a lifestyle influencer who shares practical life lessons online. The two will help explain how insurance works in simple, relatable ways—especially to young people.

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According to Heirs Insurance, the goal is to change how people view insurance, making it less complicated and more useful in daily life. The brand says it wants to promote a culture of financial preparedness and highlight the role of insurance in securing the future.

This fellowship builds on earlier efforts, like an insurance-focused web series and a student essay contest, all aimed at educating Nigerians about how insurance can help improve lives.